商业银行个人理财业务发展研究

内容摘要···································2

个人理财概述·································3

个人理财发展·································3

个人理财目前的成功之处····························6

个人理财目前的存在的主要问题·························7

提出完善个人理财的建议····························7

参考文献···································9

内 容 摘 要

【摘要】：

本文从当前金融理财市场的特点出发，指出个人理财对社会发展的重要性，着重对当前个人理财发展进行分析，指出个人在金融理财中存在安全意识不强、缺乏专业知识；投资市场措施不当，对个人理财有偏见；互联网理财没有有效的管理机制、发展各自为政；网络金融安全意识不强的问题，提出以国家监管为导向，树立安全金融理财形象；提高服务质量、争取投资认同；推广安全互联网理财、提高金融理财市场多元化；提高专业人才竞争机制、提升金融市场安全效应等对策。

【关键词】：个人理财、多元化、互联网