河南省服装行业电子商务的的应用研究

论文编号:DZ304  论文字数:10793.页数:18

摘  要

 服装业是我国重要的传统产业，在我国国民经济和世界贸易中起到了举足轻重的作用。国纺织品，服装国际贸易要想持久发展，必须适应国际市场发展的趋势，大力发展电子商务。网上购物在高房价和高通货膨胀的背景下，得到广大网民超呼寻常的青睐，这里面有社会经济和民生收入的原因，而另一个重要因素是其品种繁多、不受时间和空间限制、增加贸易机会、价格相对低廉、提高贸易效率等因素决定其存在具有良好的生存空间。本文是本人对河南省服装行业电子商务的应用为主要研究任务，结合当前互联网电子商务销售模式和基于价值链下服装行业的特性、现状、发展前景的研究和分析, 总结、评价了当前服装业电子商务模式的类型、利弊，提出了基于价值链下的服装业实施电子商务解决思路和对策以及其注意点。

关键词：服装业，问题，电子商务，模式，趋势

E-Commerce application apparel industry In Henan Province

 ABSTRACT
 

 Clothing industry is China's traditional industries, in our national economy and the world trade has played a pivotal role. The Textile and Apparel International Trade to sustainable development must adapt to market development trend of vigorous development of electronic commerce. Online Shopping in the high property prices and high inflation in the context of the wider Internet super called common interest, there are social and economic and livelihood income, and another important factor is the variety, there is no time and space constraints, increased trade opportunities, are relatively inexpensive, trade efficiency, and other factors that determine the existence of a good chance of survival. This is the garment industry Henan application of electronic commerce as the main task of studying, combined with the Internet and electronic commerce sales model based on the value chain features of the garment industry, the present and future research and analysis, sum up, the current fashion industry evaluation electronic business model, type the pros and cons of the value chain based on the implementation of the clothing industry solve electronic commerce and its attention and response.

KEY WORDS  questions e-commerce, patterns, trends,

目录
1.服装行业电子商务的概述 2
 1.1服装行业的概况 2
 1.2服装行业电子商务的发展史 2
2服装行业电子商务发展现状 3
 2.1服装行业开展电子商务的益处 3
 2.2电子商务在服装行业中的应用 5
 2.3中国服装行业电子商务运用状况 7
3.服装行业电子商务的未来发展 10
 3.1中国服装行业电子商务的发展趋势 10
 3.2河南省服装行业电子商务的发展趋势 10
结束语 14
感谢语 15
参考文献 16

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